Turn free-and-clear properties into your next wave of originations. Here’s a statistic worth sitting with: millions of homeowners across the country own their properties outright — no mortgage, no lien, just untapped equity waiting to be put to work.
For loan officers, that’s not just a statistic. It’s a pipeline hiding in plain sight.
We’ll show you how to turn free-and-clear properties — primary residences, second homes, and investment properties — into your next wave of HELOC business.
What you’ll learn:
- The product — How our first-lien HELOC is built specifically for free-and-clear properties, and why it’s a natural fit for this underserved segment
- The opportunity — Just how many homeowners in your market own their homes outright, and what that means for your pipeline
- Your branded portal — A custom, LO-branded line of credit portal that keeps you top of mind and makes it easy for borrowers to engage
- Realtor relationships — Practical strategies for using this product to open new conversations with real estate agents and become their go-to lender
Whether you’re looking to diversify your pipeline, deepen agent relationships, or reach homeowners nobody else is talking to this session will give you tools you can use immediately.